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2012第十五屆中國東北國際五金工具展覽會的八大特點
【好展會網(wǎng) 五金展專題】
(好展會網(wǎng) 五金展專題 )
2012年展會八大特點:
Eight Features of 2012-Exhibition
1、順應(yīng)市場需求 展會規(guī)模不斷擴大
1. To comply with the market demand, the scale of exhibition unceasingly expands.
十四年來,東北五金展參展企業(yè)逐年增加,主會場遼寧工業(yè)展覽館面積已占滿,又增加遼寧美術(shù)館、沈陽科學宮等展館,展位供不應(yīng)求。2012年將通過調(diào)整展位布局、增加室外展篷、優(yōu)選參展商資格、充分利用展館空間等方式,實現(xiàn)參展企業(yè)數(shù)量和質(zhì)量雙增加。
Over the past 14 years, the exhibitors of Northeast Hardware Exhibition increased year by year. Our exhibition has already expanded to Liaoning Industrial Exhibition Hall, the Gallery, outdoor exhibition tents of Liaoning Industrial Exhibition Hall, a total of seven exhibition halls, and the booth was always in short supply. In 2012, the exhibition will achieve double increase of exhibitors’ quantity and quality by adjusting the layout of booth, optimizing exhibitors’ qualification, making full use of exhibition space and so on.
2、廣邀名企參展 業(yè)界影響與日俱增
2. Widely invite well-known enterprises to attend the exhibitions, and the industry influence increases more and more.
一年一度的東北五金展是五金業(yè)的盛事,每年吸引眾多國內(nèi)外知名企業(yè)、知名品牌。2012年將繼續(xù)邀請更多中外著名企業(yè)、行業(yè)代表企業(yè)參展,以特裝方式展示企業(yè)形象,演繹五金工具內(nèi)涵,彰顯展會影響。
The annual Northeast Hardware Exhibition is the event of hardware industry, which attracts many well-known enterprises and famous brands at home and abroad. In 2012, it will continue to invite more Chinese and foreign famous enterprises and trade representatives by means of special equipment to display the enterprises image, deduce the inner beauty of hardware tools and demonstrate the influence of exhibition.
3、宣傳攻勢凌厲 需求客戶悉數(shù)到場
3.Excellent and fierce publicity encourages all customers in demand to participate in.
東北五金展注重展會專業(yè)形象宣傳,積極在主流報刊和權(quán)威雜志、電視及主干道路牌投放廣告,并與專業(yè)媒體、行業(yè)商會聯(lián)手,利用廣泛和完善的宣傳網(wǎng)絡(luò),在業(yè)界發(fā)布展會信息……
Northeast Hardware Exhibition pays attention to publicizing the professional image of the exhibition, actively advertises on the mainstream newspaper, authority magazines, TV and signs of trunk road, cooperates with the professional media and trade associations, and makes use of the broad and comprehensive network to publish the information of the exhibition in the industry.
4、系統(tǒng)組織買家 搭建采購交流平臺
4.Systematically organize the buyers and build the purchasing platform.
東北五金展在多年積累專業(yè)觀眾數(shù)據(jù)庫的基礎(chǔ)上,2012年對工業(yè)企業(yè),建筑裝飾等行業(yè)的買家、經(jīng)銷商,進一步修正和補充,使買家客戶年年更新,年年新增,更加有的放矢,吸引更多高素質(zhì)專業(yè)觀眾。
Based on the the professional visitor database, Northeast Hardware Exhibition will update the data of buyers and distributors from industrial enterprises and architectural decoration industry in 2012. Meanwhile making data update and increase every year is more targeted which will attract more high-quality professional visitors.
5、強化現(xiàn)場服務(wù) 促進供需緊密合作
5.Enhance service to promote cooperation.
洽談交易氣氛濃,商業(yè)效果好,展商收益大是東北五金展領(lǐng)先于其他行業(yè)展會的首要特色。2012年繼續(xù)增強采購功能,發(fā)布參展商信息、實施商業(yè)配對服務(wù),設(shè)立VIP貴賓室,組織觀眾抽獎,使展會商業(yè)化效果凸現(xiàn)。
The strong trade atmosphere, good commercial effect and large exhibition returns are the primary characters of the Northeast Hardware Exhibition leading the other industry exhibitions. In 2012, the exhibition will continue to strengthen the procurement function, release the information of exhibitors, implement the business matching service, set up VIP rooms, organize the audience lottery, and show the commercial effects highlighted.
6、力邀省市協(xié)會組織 延深展會影響
6.Invite hardware associations from all provinces and cities to expand the influence of the exhibition.
在兩年成功邀請中央和地方五金協(xié)會領(lǐng)導蒞臨展會的基礎(chǔ)上,2012年加強力度,會同有關(guān)單位和部門,進一步邀請中央和地方五金行業(yè)協(xié)會組團參觀,把東北五金展“品牌化、國際化、專業(yè)化、實效化”戰(zhàn)略方針落實到實處。
Based on the success in inviting the leaders of central and local hardware associations, in 2012, the exhibition along with the relevant units and departments will strengthen efforts to invite the central and local hardware associations to visit in group and implement the strategic guidance of "branding, internationalization, professionalism effectiveness".
7、策劃論壇研討 引領(lǐng)行業(yè)發(fā)展
7.Plan the discussion forum and lead the industry trend.
2012年東北五金展結(jié)合當前產(chǎn)業(yè)熱點,配合五金科技發(fā)展趨勢,邀請國家五金行業(yè)專家,東北五金機電市場負責人及政府有關(guān)部門領(lǐng)導,舉辦專題研討,共商東北五金行業(yè)發(fā)展大計。
In 2012, combining with the current hotspot and hardware technology development trend, Northeast Hardware Exhibition invites the national hardware industry experts, the Northeast Hardware and Electrical Market's principals and the government leaders of relevant departments. Besides that, Northeast Hardware Exhibition organizes symposium to discuss the plan of the northeast hardware industry development.
8、聯(lián)手國外展覽 擴大外貿(mào)出口
8. Joint exhibitions abroad and expand exports.
過去我們曾與駐沈外國領(lǐng)事館聯(lián)絡(luò),組織鄰近國外人士參觀采購,取得一定效果。2012年進一步加強對外機構(gòu)的聯(lián)絡(luò),同時加強對俄羅斯、日本、韓國等國際知名五金展宣傳,促進對外貿(mào)易。
We have made a process in contacting with Foreign Consulates in Shenyang and organizing foreigners to visit and purchase in the past. In 2012, the exhibition will enhance the contact with the foreign institutions, and strengthen the propaganda in Russia, Japan, Korea and the other famous international hardware exhibitions to promote foreign trade.
(好展會網(wǎng) 五金展專題 )
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